May 2010 Archives

Mac Daily News Absurdity

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On what would seemingly be a normal and completely sane post with Woz giving his opinion on the whole Flash/Apple debate, there is a small portion under the video that I find a little disturbing. Let's take a look at what it says. Under the video, we see this little paragraph that has me completely baffled. 

MacDailyNews Note: 
Note to advertisers: (including those who advertise via third-party ad networks and become, in effect, our advertisers): Your Flash-based ads are no longer reaching the most well-heeled customers online: 50+ million iPhone owners. They're also not hitting 35+ million iPod touch users or 1+ million brand new iPad users. If you care about reaching people with discretionary income, you might want to consider dumping your flash-based ads and moving to a more open format that people with money and the will to spend it can actually see.

This to me is absurd. How can Mac Daily News honestly think that they are right in saying this? First of all, the iDevice market is not the biggest market out there as of right now. What about all those people who still use these neat things called computers to look at the internet? You're still reaching them if you advertise with flash. Maybe the mobile market is big, but the desktop market is still bigger. Also what gets me about this article is the fact that it says "if you care about reaching people with discretionary income..." Well let me tell you something. I have discretionary income and I do not own an iPad or iPhone or any such device. I know plenty of people with 'discretionary income' who do not own an iDevice. Therefore that statement is completely bogus. Another problem with this article that I have is that if you look at the bottom of the page it says "Help kill Adobe's flash". That has me mad. Why would they want to kill one of the most versatile and open desktop and mobile (android) platforms available? That to me makes no sense whatsoever. Also I think that Mac Daily News needs to hold themselves to their own standard and stop using the horrible adobe flash to display their videos. If HTML5 is really better according to them, they should use it themselves. 
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Google buys BumpTop

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Image representing Google as depicted in Crunc...

Image via CrunchBase

Today, Google purchased the 3D desktop startup BumpTop. I had reviewed BumpTop before and was really excited about it's possible future. But, upon purchase, Google killed the product and plans no future development. What do they plan to do with this technology? Who knows. I, for one, want to find out. As more news comes out, I'll post it here.

All for now!
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 In this video, we take a look at writing simple scripts to send data to a Flex application using Adobe Dreamweaver CS5 and the PHP backend Server technology.

Adobe InDesign CS5 Interactivity Basics

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In this video, we take a look at some of the new features in InDesign CS5. Most importantly, the new interactivity features that InDesign has. We'll build a simple multi-stated object and a button to control it all within InDesign CS5.

CS5 Is Here!!

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cs5_family_boxshot_9in.jpg
As you all know, a great thing happened yesterday. Adobe started shipping CS5! So, with this new version of Creative Suite out in the wild, I am sure we will see some great new things emerge. I know that I for one am extremely excited about it. This weekend, I will post at least one new video about a new feature in CS5. I'm thinking that InDesign would be a good place to start. If anyone has anything specific they want to learn more about, drop me a reply or a comment and I'll fill you in.

All for now!
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This page is an archive of entries from May 2010 listed from newest to oldest.

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